[cs_content _p=’2313′][cs_section parallax=”false” separator_top_type=”none” separator_top_height=”50px” separator_top_inset=”0px” separator_top_angle_point=”50″ separator_bottom_type=”none” separator_bottom_height=”50px” separator_bottom_inset=”0px” separator_bottom_angle_point=”50″ _bp_base=”4_4″ _label=”Section 2″ style=”margin: 0px;padding: 0 0px;”][cs_row inner_container=”false” marginless_columns=”false” _bp_base=”4_4″ style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ _bp_base=”4_4″ type=”1/1″ style=”padding: 0px;”][x_custom_headline level=”h1″ looks_like=”h2″ accent=”false” class=”cs-ta-center” style=”margin-top:0px;”]The Book Benefit[/x_custom_headline][x_custom_headline level=”h2″ looks_like=”h6″ accent=”true” class=”cs-ta-center”]Client Spotlight[/x_custom_headline][/cs_column][/cs_row][/cs_section][cs_section parallax=”false” separator_top_type=”none” separator_top_height=”50px” separator_top_inset=”0px” separator_top_angle_point=”50″ separator_bottom_type=”none” separator_bottom_height=”50px” separator_bottom_inset=”0px” separator_bottom_angle_point=”50″ _bp_base=”4_4″ _label=”Section 1″ style=”margin: 0px;padding: 45px 0px;”][cs_row inner_container=”true” marginless_columns=”false” _bp_base=”4_4″ style=”margin: 0px auto;padding: 0px;”][cs_column fade=”true” fade_animation=”in-from-left” fade_animation_offset=”45px” fade_duration=”750″ _bp_base=”4_4″ type=”1/2″ style=”padding: 0px;”][cs_text _bp_base=”4_4″]Funnychord recently helped a new non-profit organization with logo design: Get to know the amazing CEO and mission of The Book Benefit.

As a child, Kyle Mackey spent a lot of time in bookstores and was an avid reader. His parents were supportive and when he asked to buy a new book, his mother would say, “I’ll never say no to a book.”

With great support like that, it’s no wonder that Kyle became a lawyer focused on protecting the interests of underserved children. It’s through these experiences he learned that children do not have the access to books they need and deserve.[/cs_text][/cs_column][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ _bp_base=”4_4″ type=”1/2″ style=”padding: 0px;”][x_image type=”rounded” src=”https://funnychord.com/wp-content/uploads/thebookbenefit-logo.png” alt=”Blythe Landry” link=”false” href=”#” title=”” target=”” info=”none” info_place=”top” info_trigger=”hover” info_content=””][x_blockquote cite=”” type=”left”]The Book Benefit collects books and strategically donates them to facilities that serve underprivileged children. [/x_blockquote][/cs_column][/cs_row][cs_row inner_container=”true” marginless_columns=”false” _bp_base=”4_4″ _label=”New Item 3″ style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ _bp_base=”4_4″ type=”1/2″ style=”padding: 0px;”][cs_text _bp_base=”4_4″]

Starting up

Kyle’s biggest investment so far is his time. He works long hours as a financial advisor in the Chicago area, so his work as CEO of The Book Benefit is focused on spreading the word and setting up the network of drop-off locations and partners.[/cs_text][x_blockquote cite=”Kyle Mackey” type=”left”]”I’m happy to sleep a little less so kids can read a little more.”[/x_blockquote][cs_text _bp_base=”4_4″]

And his efforts are leading to more books for kids!

The Book Benefit has received more books than they anticipated – topping 1,000 books in just the first three months!

Kyle’s advice to those who may be starting their own business or service organization and facing surprising challenges is to “use your mission statement to drive you forward.”
[/cs_text][/cs_column][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ _bp_base=”4_4″ type=”1/2″ style=”padding: 0px;”][x_image type=”rounded” src=”https://funnychord.com/wp-content/uploads/kids-reading.jpg” alt=”” link=”false” href=”#” title=”” target=”” info=”none” info_place=”top” info_trigger=”hover” info_content=””][/cs_column][/cs_row][cs_row inner_container=”false” marginless_columns=”false” _bp_base=”4_4″ _label=”New Item 4″ style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ _bp_base=”4_4″ type=”1/1″ style=”padding: 0px 45px;”][cs_text _bp_base=”4_4″]

The Book Benefit is always looking for relationships that will help drive the mission.

Partnerships with publishers, schools, foundations, and business owners help to enhance the outreach possibilities.

We are very excited for Kyle and The Book Benefit and can’t wait to see how the organization grows.

The Book Benefit was started by Kyle Mackey in January of 2017 and is a registered 501(c)(3) organization. [/cs_text][x_line style=”border-top-width: 1px;width: 100%;”][cs_text _bp_base=”4_4″]

Our Part

Funnychord took on the challenge of creating a logo that represents a wide-range of topics and influences that books can have in a child’s life.

The result is a playful and inclusive logo that supports the mission and evokes a sense of caring.

[/cs_text][/cs_column][/cs_row][/cs_section][/cs_content]

[cs_content][cs_section parallax=”false” style=”margin: 0px;padding: 0 0px;”][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/1″ style=”padding: 0px;”][x_custom_headline level=”h2″ looks_like=”h6″ accent=”true” class=”cs-ta-center”]Client Spotlight[/x_custom_headline][/cs_column][/cs_row][/cs_section][cs_section parallax=”false” style=”margin: 0px;padding: 45px 0px;”][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”true” fade_animation=”in-from-left” fade_animation_offset=”45px” fade_duration=”750″ type=”1/2″ style=”padding: 0px;”][cs_text]As a team of designers and developers, we often spend our time helping clients present their business, their product, or their cause to the world. But we rarely feel that we make an impact as important as a client like Blythe Spirit Counseling.

Blythe Landry – Clinicial Social Work/Therapist, LCSW, MSW, MEd – is healing others through compassion and extensive professional training.

Working with Blythe taught us more than how to create a beautiful website, it gave us perspective into the world of someone who is busy having a direct impact on healing and helping.

Skype to the Rescue

Blythe’s practice spans the globe. Thanks to modern technology, Blythe can meet with her clients anytime, anywhere, and on a plethora of devices.

Professional Help

Blythe is a published author and her book, “101 Substance Abuse Recovery Tips” is a great starting point for a healing journey. It’s also a great way to get a feel for Blythe’s process.

She knows that starting the journey is the most difficult step, so she focuses on communication early and often. She responds to requests quickly and determines a plan and schedule that works best for her clients.

We hope that everyone who is looking for help and support can find their way to Blythe. She is an incredibly talented and passionate therapist and it was a pleasure to launch her new website.[/cs_text][/cs_column][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/2″ style=”padding: 0px;”][x_image type=”rounded” src=”https://funnychord.com/wp-content/uploads/blythe-landry.jpg” alt=”Blythe Landry” link=”false” href=”#” title=”” target=”” info=”none” info_place=”top” info_trigger=”hover” info_content=””][x_blockquote cite=”Blythe Landry” type=”left”]”My passion is working with clients from all over the world seeking to overcome challenges and to deal with the adverse effects of addictions, abuse, trauma, transitions and loss.”[/x_blockquote][/cs_column][/cs_row][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/2″ style=”padding: 0px;”][cs_text]

Our Part

Our work on Blythe Spirit Counseling (blythespiritcounseling.com) was a journey for Funnychord as well. We used our ability as designers to communicate a message and feeling of hope.

We used the power of color, communication, and relationships in our design to focus on the outcome of starting a journey with Blythe. Healing takes time – we wanted our work for Blythe to communicate power and passion. [/cs_text][/cs_column][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/2″ style=”padding: 0px;”][x_image type=”rounded” src=”https://funnychord.com/wp-content/uploads/blythe-2017.jpg” alt=”” link=”false” href=”#” title=”” target=”” info=”none” info_place=”top” info_trigger=”hover” info_content=””][/cs_column][/cs_row][cs_row inner_container=”false” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/1″ style=”padding: 0px;”][x_callout title=”Get to know Blythe” message=”Learn more about Blythe Spirit Counseling and how she may be able to help when you or your loved ones are in need. ” type=”left” button_text=”Visit Blythe Spirit Counseling” circle=”false” button_icon=”heart-o” href=”http://www.blythespiritcounseling.com/?utm_source=funnychordarticle” href_title=”” target=”blank”][/cs_column][/cs_row][/cs_section][/cs_content]